How and why to start a blog in 2021

Blogging: maybe you’ve heard of it? Very briefly referred to as weblogging, the format – a kind of direct voice writing from the first Internet – began in the very late 1990s and flourished after 2000. Until recently blogging seemed to join some of the early social media sites (you know those) as an internet relic of a bygone era, but they’ve recently returned to fashion as more writers rediscover its simple pleasures and efficient delivery system for their ideas. . Maybe we’ll never fully embrace all-denim outfits and text-only flip phones (like we do) ever again, but there’s a lot we can learn from blogging.

Even now, some of the most popular blogs of this era have grown into global brands. Their endurance has only proven that blogging can create avenues to pursue what you really want to do or support a business. Since blogging is versatile, it’s making a comeback for individuals and brands looking to connect more directly with their readers and break free from the limitations of social media platforms. But how do you get started blogging, whether it’s to get to know each other or to start your first business? We’ve got you covered: here’s why and how to start a blog in 2021.

1. It is very easy to enter

Yes, wide jeans and mid-length hairstyles are all the rage again, but blogging is very different from what it was during the dot-com boom. Like most technologies, it is much more user-friendly and endlessly customizable. To this end, the first steps in starting a blog are find a web host and register a domain name. A web host stores your blog on the web and a domain name is how people find your content. For many bloggers, .com is often the most attractive domain extension out there, but there are other options. Web hosting solution Host offers tips for making the right choice, and his domain checker can let you know if your best choices are available.

2. You can showcase your niche

You can also start a personal blog with no specific goal and see where it goes, but it’s a good idea to think about what you want to accomplish with your blog. Think of it like finding your niche. Your niche is a reflection of your brand, from the synthwave expert to the eco-conscious fashion label or the keyboard warrior for social justice. Another decision that you will need to make up front is whether to choose a free or paid platform.

A look at Hostinger Panel, the user interface of the platform
Credit: HOSTINGER

3. It is a way of expressing a personal or brand identity

Blogs can be as neat or messy as you want it to be. Whether you want to emulate the unfiltered and revealing 2000s posts or create a more polished narrative for a small business, a content management system (CMS) helps keep everything tidy behind the scenes and you don’t need to. no coding knowledge – how to set one up (anyone who knows how to use an internet connected device can handle it).

WordPress is the most popular open source CMS, but there are others like Joomla and Drupal. For WordPress blogs, Hostinger has a quick guide to get started, which takes less than five minutes to read. Alternatively, if you want to weigh your choices, there is a complete guide. Either way, using Hostinger to create your blog offers a wide array of customizable elements and powerful tools.

4. Your posts can generate traffic

A CMS offers themes for the appearance of your blog, as well as plugins that every blog should have such as search engine optimization (SEO), anti-spam, and security. (Good content can attract readers, but also trolls, which is why you want some protection.)

For a TL option; DR on creating your blog, Hostinger has a play-by-play video tutorial. You can create pages such as “about” or “contact” sections, as well as blog posts. Posts can include text, images, or videos to reach your audience. If you want to attract new readers, the next steps are to learn SEO basics and use Google Analytics.

5. You can earn money

Blogging can be 100% a passion project, but if you want to gain following or monetize your blog, it requires some strategy – or some crazy luck (the internet is a wild place and you might not be the one. only to be interested in very detailed analysis of the latest sci-fi series everyone is streaming). You can make money through ads, sponsored posts, and partnerships, or by selling products or services using ecommerce plugins. Whatever your reason for wanting to blog, the how part is simple.

To verify Host for intuitive, powerful and customizable tools to create your blog, as well as a multitude of useful tutorials and practical guides to circulate your creative energies.


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